Beechwood Suzuki Derby

Beechwood (Derby) Ltd’s Cookie Policy

What is a cookie?

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer providing you agree. Cookies contain information that is transferred to your computer’s hard drive.


Consenting to cookies

By continuing to browse our website, you are agreeing to our use of cookies.

You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies.  However, if you select this setting you may be unable to access certain parts of our website or use certain functionalities.

Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our website.

What do the cookies do?

We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and usage reporting.

This is statistical data about our your browsing actions and patterns, and does not identify you.

Cookies enable us:

  • To store information about your preferences, and so allow us to customise our website according to your individual interests.
  • To carry out research and development.
  • To recognise you when you return to our website.

Types of cookies used

The cookies that are used vary website to website. Depending on the the functionality of the website, different cookies are used.

Analytics Cookies

These cookies allow us to count page visits and traffic sources so we can measure and improve the performance of our site, using a service provided by Google Analytics.

Third Party Cookies

We may use a number of social media tools to enhance visitor interaction on our site. If you already use these platforms their cookies may be set through our website. Data may then be collected by these companies that enables them to serve up adverts on other sites that they think are relevant to your interests. If you do not use such platforms then our site will not place these cookies on your device.

Functional Cookies

These cookies are used to enable core site functionality. They do not contain any personal information and are automatically deleted when you close your browser.

These are the cookies that our website uses:

_ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
_gat  Used by Google Analytics to throttle request rate
_gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website.
collect Used to send data to Google Analytics about the visitor’s device and behaviour. Tracks the visitor across devices and marketing channels.
IDE Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.
impression.php/# Used by Facebook to register impressions on pages with the Facebook login button.
PREF Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.
test_cookie Used to check if the user’s browser supports cookies.
VISITOR_INFO1_LIVE Tries to estimate the users’ bandwidth on pages with integrated YouTube videos
YSC Registers a unique ID to keep statistics of what videos from YouTube the user has seen.
© Copyright Beechwood Suzuki Derby 2016